Sell ​​to customers everywhere

Present your products to a large number of target customers and allow them to explore your products directly.

Make an impact with your ads

Promote your products and improve them with powerful sales and analytics tools that increase your return on ad spend.

Proceed via Shopify

Sync products, get real-time updates, and easily create product tags and shoppable posts from within your Shopify admin.

Products to drive results

Showcase your products in an attractive way with powerful sales tools.

Young woman wearing gold earrings and pearl necklace in Instagram story. Product card is Cadette Jewelry's Alma earrings with overlapping product tag on top.

Create a great shopping experience

Help new customers find and explore your products using product tags and customizable product detail pages.

Create a buzz about the launch

Build anticipation for product launches by providing details about special product launches and giving customers a reminder to purchase.

Help increase conversions

Make it easier for customers to buy your products where they’ll find them with a unified checkout.

Increase sales and improve ad performance

Take advantage of powerful sales, analytics, and conversion tools for Facebook and Instagram ads.

Sync your product catalog

Sync products from Shopify directly into Ads Manager to easily create ads and shoppable content that gets more exposure to your target audience.

Improve advertising efficiency and measurement

Help improve ad targeting, reduce cost per purchase, measure results better, and increase return on ad spend with the Conversions API and Meta Pixel settings.

Shorten your shopping time with Shop Pay

Shorten your customers’ purchasing journey with Shop Pay’s fast, flexible, one-tap checkout that helps you engage with customers, leading to conversions, without leaving Facebook or Instagram.

Young woman wearing gold pearl earrings in Instagram story. Interface showing payment methods. Product tile has two pairs of earrings from Cadette Jewelry.

Disclaimer

Channel features are subject to regional availability.

Frequently asked questions